It was the 28th of October when Mark Zuckerberg announced Facebook’s rebranding to Meta. After the announcement, Google search fired up, everyone wanted to know what the metaverse was. Expected!

But, what is the metaverse exactly? How does it work? How can a company use it? What are the benefits and challenges of Metaverse?

This metaverse guide for business will walk you through the basics of metaverse solutions, the benefits, the challenges and how a business can implement a metaverse experience.

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