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VivaTech 2025: iStaging and Innolux Redefine In-Store Displays

Date: July 10th, 2025

Paris, France and Taipei, TaiwanJune 12, 2025 — At VivaTech 2025, a premier exhibition of innovation and technology, iStaging, a leader in virtual tours and XR SaaS solutions, and display technology innovator Innolux announced a partnership set to redefine how businesses can dynamically present their products and set the right ambience in-store with immersive experiences.

Building on iStaging's decade of technological expertise, combined with its two AI labs and 17 patents in AR, VR, and 3D visualization solutions, the collaboration enhances Innolux’s advanced displays into portals to rich, high-fidelity content. By capitalizing on iStaging's specialization in cloud rendering and streaming techniques to deliver hyper-realistic content onto digital displays of various sizes in commercial environments, consumers can engage with spaces and products in entirely new and immersive ways.

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Displays Like No Other

The collaboration introduces a new dimension to several of Innolux’s advanced display innovations showcased at VivaTech, including:

MicroLED Mirror: This versatile display combines the superior resolution and vivid color depth of microLED with a mirror-like reflection, making it ideal for dynamic retail and hospitality environments.

Natural 3D (N3D): For single or multi-user applications, this display solution delivers exceptional depth and realism without needing specialized glasses. Real-time FPGA processing and AI-generated depth data contribute to a true-to-life visual experience, which also incorporates a product configurator.

InnoGallery: Transforms a display into a digital canvas. Its anti-glare and anti-reflective surface treatment creates a visual akin to a painting, with live content streaming facilitated by iStaging’s CURATOR platform.

Eclat: Offers impressive visual depth and brilliance, representing a cohesive solution from content creation to final display.

Content can be managed and updated remotely with ease, enabling businesses to offer compelling on-site customer engagement displays, whether for showcasing luxury products, delivering individualized VIP interactions, enhancing retail promotions, or revitalizing cultural and artistic venues.

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Centralized Control with CURATOR

The CURATOR mobile app and web platform facilitates dynamic content creation and management, enabling real-time oversight and display of content from any location via a single online interface. This allows headquarters to effectively manage a network of display content across all branches.

iStaging's remote content management and Innolux's on-site displays offer potential enhancements to omnichannel strategies. This pairing allows retailers, exhibition halls, hospitality venues, museums and cultural attractions to engage customers and target audiences across digital and physical touchpoints, extending their marketing reach.

More details on the display devices and CURATOR will be unveiled in Q3 2025.

About iStaging

As a company at the forefront of AI-driven mixed reality technologies, iStaging is focused on providing businesses worldwide with innovative and easy-to-use 3D digital twin solutions. Through its powerful technology and platform, iStaging helps clients across various industries create captivating online experiences, boosting sales, supercharging marketing, and enriching customer engagement.

About Innolux Corporation

Innolux Corporation is a world leading TFT-LCD and large size glass solution provider. The Company implements the core business philosophy of "More than Panel", restructuring the business units into two domains, Display and Non-display. Display domain focuses on vertically integrated display applications, technological efficiency improvements, and operational synergies. Non-display domain extends to automotive, medical, Fan-Out Panel-Level Packaging and other fields, and provides customers with comprehensive solutions. Innolux has thirteen front-end fabs (including advanced packaging) located in Jhunan and Tainan in Taiwan, along with assembly facilities in China, including in Shanghai, Ningbo, and Foshan. Innolux Corporation (3481 TT) is listed on the Taiwan Stock Exchange (TWSE). The company's 2024 consolidated revenue reached NT$ 216.5 billion. For more information, please visit www.innolux.com

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